Syyn Labs Workshop: Learning Adobe Illustrator for Rapid Ideation

  • Posted on: 5 January 2012
  • By: Christefano Reyes
Sunday, January 15, 2012 - 12:00 to 16:00

Hector Alvarez / Creative Director, Syyn LabsWHAT: This workshop aims to teach attendees how to become comfortable with Adobe Illustrator as a means of putting down ideas and sketches as quickly as possible in a highly editable and reconfigurable format. In essence, we'll be showing how to use Illustrator as a digital napkin for doodling.

Registrations and payment are being handled by Syyn Labs. Sign up at

WHO: Aspiring designer? Creative engineer? Visionary entrepreneur? Do you want a good way to visualize your ideas? The workshop is aimed at novices who are either completely unfamiliar with the software, or have some experience but havent yet developed a personal workflow ("played around with it for a bit"). No drawing skill required.

WHERE: Droplabs is a collaborative hackerspace and coworking / event space located at 651 Clover St., Los Angeles, CA 90031 (Google map). When entering the parking lot, park anywhere in the main lot and follow the yellow signs pointing to Droplabs.

REQUIREMENTS: Personal laptop with working copy of Adobe Illustrator CS4 or CS5 (earlier versions welcome but may miss some of the features discussed in the course)

Workshop Description

We will focus on tools, shortcuts, and useful functions within the software that stand out from the vast amount of esoteric functions used for more elaborate projects and illustrations.

Among other things, we will explore some of the most useful tools for laying out simple geometric shapes like circles, rectangles, polygons, and straight lines. We will also learn to use the incredibly important and useful pen tool and how to deal with bezier curves. More details to come...

I will be sharing my personal preferences and workflow with this software, even though Illustrator is highly reconfigurable and adaptable to many different styles of working. NOTE: WORKSHOP BEGINS AT 12noon SHARP!

More About the Teacher

Hector Alvarez / Creative Director, Syyn Labs

Hector Alvarez / Creative Director, Syyn Labs Art director, creative director, and multimedia designer, Hector cut his teeth and honed his interactive skills in the burgeoning field of digital and interactive advertising.

Among other awards and achievements, Hector has won a Cyber Lion from the 2006 Cannes Lions and a 2009 People's Voice Webby Award. In addition to a keen sense of aesthetics, he specializes at coming up with highly creative core ideas and defining the practical solutions to bring them to reality; he's applied these skills in everything from social media campaigns to viral video production to product design.

Holding a degree in Industrial Design from the Rhode Island School of Design (RISD), and an avid breakdancer since the age of 13, Hector is endowed with a dramatically flexible face and takes pleasure in ruining other people's photos with it.

About Syyn Labs

Coined "The League of Extraordinary Nerds" by Fast Company Magazine, Syyn Labs is a Los Angeles-based organization that fuses the worlds of technology and interactive sciences with artistic mediums to design and construct visually dynamic spectacles that inspire thought and provoke conversation.

Boasting 30+ members, deriving from varied fields of study in the worlds of technology, engineering, computer science, robotics, architecture, science, performing arts and more, Syyn Labs first gained notoriety for their production of OK GO's award-winning, viral video “The Too Shall Pass” that has garnered over 30 million hits. Syyn Labs has since been commissioned to cultivate multi-faceted programs for Google, Sears, Disney XD, LACMA, Wonka, Microsoft, Target and Endemol USA, to name a few.